CLIENT: Unilever- Sunsilk

PURPOSE: Celebrated the multi-faceted life of the Sri Lankan girl embodied in her actions.

Sri Lankan Hairstory

Sri Lankan girls are not interested in hairstyles because beauty is superficial and unnecessary,
Research however says that anchored on emotions, beauty plays a huge part

From graduating high school to getting your first job or even in getting over your first heartbreak - almost all significant moments in a girl’s life is more often marked by a change in her hair than any other physical change.

Her hair isn’t just reserved for radical statements. Even the subtle changes in how she wears her hair everyday is a nod to her constantly evolving emotions.

The journey of your hair is a reflection of your journey in life.

Event: Putting on a show